Session Speaker: Kathleen Sim Elasmar

Director, Prospect Development, Boston College

Kathleen is director of prospect development at Boston College, where she leads prospect research, prospect management, and data analytics to support all of University Advancement. Prior to BC, Kathleen was managing partner at MaPS (now Analytics Practice, Kantar Millward Brown) where she provided marketing consulting, analytics, and strategic research services to companies including American Express, Microsoft, and Walt Disney Company.